January GREAT Press On Subaru!

MORE GREAT NEWS ON SUBARU IN JANUARY, 2010!
Subaru continues to receive outstanding reviews from press. Some of our brand’s press highlights in January include the following:

1. Kelly Blue Book (KBB) reported that Subaru vehicles hold their value the best of any
brand. In 2009, the depreciation rate for all vehicles in the market for 2005-2008 model
years was 8.5 percent. However, used Subaru vehicles for these same model years
actually increased in value by 1.3 percent.

2. Cars.com announced on January 15, that the Subaru Outback was voted their “Best
Wagon” for 2010. In addition, the 2010 Forester was also named by cars.com as their
“Best Vehicle for Families”.

3. The Subaru Forester received the R.L. Polk Owner Loyalty Award in the small crossover
utility segment besting RAV4, CRV, Ford Escape, Santa Fe, etc. at the North American
International Auto Show in Detroit.

4. The January 21 New York Times featured the 2010 Legacy and Outback in their
automotive section. The Times noted… “This could be Subaru’s manifest destiny, as the
maker of handy AWD vehicles tries to move beyond its heartland in the great, icy north
to places where frost is seen mainly in the freezer. The new 2010 Legacy Sedan and
Outbacks … have significantly more rear legroom, much better fuel economy and
upgrades in safety …they are not just for Yankee blizzards anymore.

5. Jim Henry, writing on his BNET blog noted, “The longer I’m around the auto industry,
the more I realize the paramount importance of exterior styling. The improved exterior
styling is the best reason I can think of to account for the fact that Subaru just finished
2009 with a record sales year in the U.S. while nearly every other brand struggled”.

Our press just keeps coming in and it gets better every day. It is no wonder why Subaru is
attracting more and more potential customers to our brand.